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Our History

Our History



Our History

1976

Company was founded in Cleveland, Ohio by Chairman Jerry E. Pierce, as Pierce Sales Co. Inc..

1983

During significant involvement with equipping theme parks and resorts in Florida, the company moved from Cleveland, Ohio to Orlando, Florida.

1984

With a new Orlando headquarters and with the many "worlds" in Orlando such as Sea World and Disney World, the company started doing business using the trade name Restaurant Equipment World (REW). Later this trade name tied into the development of REW''s network of "World" websites on the internet.

1985

Jerry Pierce adds specialized snow machine to Sea World''s "Penguin Encounter."

1996

Brad Pierce, now President and CEO of REW, led the company into developing the foodservice equipment industry''s first website. REW has continued as a leader and innovator in the online industry ever since its initial launch.

1998

REW''s website begins to grew into a thriving network of 220+ websites featuring all of the top brands in the industry. Each domain name ended in the word "World", such as www.RefrigeratorWorld.com and www.BlenderWorld.com.

2000

REW launches the first mobile app in the restaurant equipment industry. This was developed for the Palm VII platform. A full mobile version of the website capable of being displayed on mobile browsers and WAP phones was also launched simultaneously.

2004

With success in local sales in Central Florida and expanding sales throughout the country and around the world, REW started an expansion process by adding more office and warehouse space. Total space is now over 45,000 square feet in addition to outdoor and remote storage locations.

2004

REW is named as a Foodservice Equipment & Supplies (FE&S) Magazine Dealer All-Star

2005

Brad Pierce, son of founder becomes President and CEO of Restaurant Equipment World.

2006

Brad Pierce becomes a member of the Board of Directors of the Food Equipment Distributors Association (FEDA).

2007

Brad Pierce is honored to receive the Dealer Top Achiever Award presented by Foodservice Equipment & Supplies (FE&S) Magazine.

2009

REW''s President Brad Pierce testifies before the United States Senate regarding increasing exports for US companies.

2009

REW's Chairman Jerry Pierce elected as Chairman of Central Florida Veterans Memorial Park Foundation.

2011

REW's Chairman Jerry Pierce awarded the Congressional Humanitarian Award by the Small Business Council of America.

2012

Another industry first, Restaurant Equipment World launches the first restaurant equipment app for Android and iOS devices such as the iPhone and iPad.

2012

REW''s President Brad Pierce testifies before the United States Congress.

2012

REW''s President Brad Pierce becomes Vice-President of the Foodservice Equipment Distributors Association (FEDA).

2012

Restaurant Equipment World is named a Distribution Giant by Foodservice Equipment & Supplies (FE&S) Magazine.

2012

Restaurant Equipment World receives the High Achiever Award presented by the Supply & Equipment Foodservice Alliance (SEFA) buying group.

2012

Restaurant Equipment World opens its first international location in Dubai, United Arab Emirates (UAE). REW becomes the first US based dealer to have an office, staff, trade license and banking facilities in the Middle East.

2012

REW's Chairman Jerry Pierce elected Florida Chairman of National Federation of Independent Business.

2013

Brad Pierce is honored to receive the Dealer Young Lion Award presented by Foodservice Equipment Reports (FER) Magazine.

2013

REW's Chairman Jerry Pierce awarded the awarded the Governor's Business Ambassador Award by Florida Governor Scott

2014

REW's President Brad Pierce becomes President of the Foodservice Equipment Distributors Association (FEDA)

2015

Restaurant Equipment World receives the Circle of Excellence Award presented by the Supply & Equipment Foodservice Alliance (SEFA) buying group.

2016

REW's President Brad Pierce becomes Chairman of the Board of the Foodservice Equipment Distributors Association (FEDA)





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